Management Essay Example | Topics and Well Written Essays - 2500 words - 4

Management - Essay Example Thus, small manufacturing plants can offer the same manufacturing capability and flexibility previously available only to large plants. Just as many researchers in strategic management emphasize that the formulation of an effective corporate strategy can only lead to the realization of a successful corporate strategy if the implementation is successful, the managers agree that venture success is critically dependent on implementation: a poor venture concept can sometimes be rescued by good management but a good venture concept will not rescue poor management. Management teams that can work in a complementary fashion toward achieving the overall objective are more likely to succeed than those composed of individuals with different objectives and/or only a limited ability to work together. Management teams with a uniform orientation toward opportunity rather than resource control are more likely to be successful than management teams oriented toward control and/or management of acquire d resources (Ashley Home Page 2008). IF a company has no financial resources to invest in new subsidy, it can use banking services to expend internationally. The bank can grand the company a loan or invest in its international expansion. .A prospective company approaches a bank with an idea for expanding a business. The lending institution evaluates it, and should the proposed idea be deemed viable, two practical questions are addressed: how to set up the business so that it will function well in a particular environment; how to make the business successful within a very short time span, of perhaps months, or even weeks (Ashley Home Page 2008). In UK, before agreeing to a loan, creditors would expect to see credit references; perhaps draw a report, or get a bank referral. Starting even the simplest manufacturing operation requires realistic evaluations of both the potential market and the kinds and amounts of support that are necessary. Market niches can usually be identified readily in both geographic and need terms, because villages or barrios have natural geographic boundaries, basic unmet needs, and lack of suppliers (Kotler and Keller 2005). As for support, the needs of the total operation must be evaluated clearly and realistically, which potential entrepreneurs often fail to do. Ventures with long planned periods until positive cash flow are found to be too risky investments to be made with a new management team. The company and banks associate a prior degree of understanding and a common set of objectives with regard to the business as the most important prior predictors of whether a management team will cooperate. Question 3 Laura Ashley is a global company with vertical integration and centralized management. Global retailers address consumer groups who, independent of their home country, have similar lifestyles and expectations. Technology has fostered increasingly interlinked customer cultures and lifestyles. Ashley now owns 540 stores in 28 countries. More than 50% of its sales are generated outside of the United Kingdom. The main barriers to trade were in Chili, south America. The main barriers were caused by inadequate legal framework and corruption, cultural differences and low income. The quality of administrators becomes vital here, as in the rest of the development process, especially since the Latin American

Swot and Pestel analysis Essay Example | Topics and Well Written Essays - 1000 words

Swot and Pestel analysis - Essay Example In this era of globalisation, the wine industry is experiencing a nascent stage of growth in Germany. As a result, it has emerged as one of the promising sectors offering high influence over the GDP of the economy of Germany (Koch & et. al., n.d.). SWOT Analysis Strength: Strong Brand Image Operating for Nine generations Development of FitzSecco passion fruit High quality of white wines Location of Fitz-Ritter Smaller Wine Bottles Champagne Production Sparkling Wines Weakness: Medium Size High price Opportunities: Small Museum Bacchus Boutique Sponsoring Of Charity Events, Concerts Threats: Varied New Vinters Globalisation Source: (Koch & et. al., n.d.). Fitz-Ritter is one of the renowned and leading wine estates of Germany operating efficiently since nine generations. Moreover, it also includes champagne production along with wine in order to extend its portfolio in the market among other competitors. Fitz-Ritter always attempted to offer more concentration over introducing new prod ucts namely ‘FitzSecco passion fruit’ for the young citizens in order to enhance customer dependency and loyalty, resulting in augmentation of its total sales. Furthermore, another significant factor, which enhanced its equity, has been regarded as the high quality of white wines being strongly preferred by the customers of German market (Koch & et. al., n.d.). ... However, Fitz-Ritter also possesses certain weaknesses such as the medium size and high price of its products, which may not be affordable for lower income groups (Koch & et. al., n.d.). The introduction of a small museum along with a gift shop named Bacchus boutique also facilitated Fitz-Ritter to augment its brand image and uniqueness in this era of competitiveness. In addition, sponsoring of varied charity events, concerts on wine estates and art galleries also provided the opportunity of enhancing the awareness of its target customers resulting in amplification of the demand of FitzSecco passion fruit along with its brand. Due to globalisation and industrialisation, wine industry became highly competitive, resulting in attraction of varied new young aged vinters. It declined the productivity as well as the prosperity of Fitz-Ritter leading to reduction of its position and attributes in the market imposing threats to the company (Koch & et. al., n.d.). PESTEL Analysis In order to eliminate the custom duties over export operations of wine products, Johann Firtz also led the protest campaign named Hambacher Fest by young vintners which significantly affected the business operations of Fitz-Ritter. It declined the brand image, revenues and value proposition of Fitz-Ritter in the market of Germany. Consequently, the movement was not preferred by the citizens of Germany and France and so the entire business operations, shifted into the market of United States. Besides, the restricted laws of the government of United States also acted in a negative way resulting in reduction of the total productivity of Fitz-Ritter. Moreover, health consciousness of the citizens also declined the profit margin and fidelity of Fitz-Ritter